Stephen Rainforth - ARC Athletics

ARC Athletics

ARC Athletics was a relatively unknown, private gym in West Harlem, New York City, that desperately needed a rebrand. Over the years, I was able to refocus their brand and marketing strategy to reflect their highly skilled trainers and well-equipped facility. When ARC eventually moved to a new location downtown in Tribeca, I continued their branding evolution as they transformed their operation into an exclusive, world-class, private workout facility.

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CLIENT DELIVERABLES:

Creative services provided: complete rebranding and relaunch initiatives, graphic design, marketing, advertising, copywriting, social media, web design and development.