ARC Athletics
Revamped ARC Athletics’ branding and marketing to showcase their skilled trainers and define their well-equipped facility as a world-class private workout facility.
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ARC’s new Tribeca location needed a strong, new badge-style logo to anchor its rebrand.

ARC’s new logo on tees and other apparel, became a recognizable brand on Tribeca streets.

The new brand identity displayed on ARC Athletics Tribeca storefront.



Local market media featured a bold black/white/yellow ad campaign with supporting signage.

ARC’s boutique business preferred an analog approach to training session gift certificates.
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CLIENT DELIVERABLES:
Creative services provided: Complete rebranding and relaunch initiatives, graphic design, marketing, advertising, copywriting, social media, web design, development and management.